Victoria Foundation Sponsors Vital People feature with CHEK TV

The Victoria Foundation is sponsoring a new series with CHEK TV called Vital People. To be aired each week on the 5:00 pm Sunday News, Vital People will share the stories of people and organizations working on the vital issues that contribute to the health of our community.

Each segment  will be up to four minutes long and will profile an organization that is doing work relating to a “vital” issue as outlined in Victoria’s Vital Signs® report. Vital Signs is a community check-up conducted by community foundations across Canada that measures the vitality of our communities, identifies significant trends, and supports action on issues that are critical to our quality of life.

Vital People will spread the messages highlighted in the Vital Signs reports about needs and opportunities to make a difference in our communities,” said Sandra Richardson, CEO of The Victoria Foundation.

Vital People will be featured every Sunday throughout 2012 beginning this Sunday, Jan. 22 with a feature on the “1000 by 5” family literacy project offered through Peninsula Connections for Early Childhood. This project aims to ensure that all children on the Saanich Peninsula will have at least a thousand books read to them by the time they are five years old.

1000X5 books

This project touches on three vital indicator areas tracked in the Vital Signs reports: learning, belonging, and getting started.

“It helps children develop a solid foundation for success in school and it also promotes a healthy start for young children and a strong sense of belonging in their community – and in their families,” said Richardson. “Imagine the feeling a young child has when they realize people in their community care enough to give them a package of books that’s wrapped up like a gift! And there’s nothing like spending time cuddled up with a book for children to forge strong connections with the adults in their lives.”

Watch the Vital People promo: